2012/04/23

The rise of intelligent mobile services (not apps!)

A new generation of smart mobile services. We don't need to wait until Google goggles builds the next generation of services for consumers to change the world. Today there are many enabling features for these services in our smartphones.

What I mean by a service in relation to an application?

Well, most developers have their mobile app user experiences much look like a desktop application on a phone built the jammed. I open the app when you need something. Control open Outlook email on my desktop (I'm on Gmail, but work with me here), and opened my Yelp app on my iPhone when I need a restaurant recommendation. Same, same.

I'm in it or it is disabled. Mobile applications running in the background (for example, e-Mail) not adding any currently my experiences and interactions. This will go on for many applications, but it is a new generation of services (vs. apps), which is running in the background, stay with me and my daily flow, productivity and experience add an integer value.

What I mean with "smart"?

"Smart" means a user understands and realizes their physical and mental condition.

User Info for background intelligent service forecasts accurate real-time user intends to develop and offer tips, results and different interfaces/user interactions based on their forecast of the State.

Example: intelligent predictive search Google Mobile: with the addition of location data Google can better Predictions of search queries and search results-improving the user experience.

Very few applications do today any processing, to discover the context and the user's status. You can use passive position data, where am I, who am I to make assumptions about the user (e.g. the Saar is now at home, or Saar drives) web services and information, etc. and interact with me differently depending on the State.

A change of user interaction

Current mobile applications using the notification and SMS me bring in their applications. But only a few have "intelligent Notifications", using my current context. This new generation services to interrupt me only if they have something valuable to add depends on context. And it will be a much better job building various user interfaces, based on my State do.

I think what these new intelligent services will look like, here are some of the features that I've been on noodling have:

Most disturbing change our physical interactions and our online experience.
Elaborate services predict things in the background, our State with a high degree of accuracy.
Many mostly will interact with the user through interruptions-and will be interrupted only if they have something of value (for example, uber: the car is now arrived.) She feels no ' serious ' and bombard us with information overload-they acquire the right to interrupt with value.
The user interface seems to hit things very different from existing Web interface for some of these applications-as you and not having to stop for a long time, but if they do, they will be very helpful. For example, you say "ok" to the UI: "close the application, not everything that we have now for you".
Associated with understanding simple heuristics for certain services and great for others to follow. For example, there is only you know many home automation applications that I have in my house, music, to automate thermostats, etc ... But more sophisticated data analysis and processing to more complex interactions/recommendations/transactions (payments square ALA) are required.

If I lose a couple of you on this post right now, sorry. A different way and asks the question: Why can't I get the following services today?

If I put in ice cream diet up (and you have a high degree of certainty, that this is actually what I do), why can't ping me and encouraged to walk out and go on the road to frozen yogurt?

Music and domotics-because Sonos automatically does not turn how to pull in my driveway within a reasonable timeframe?

Driving experience-because you can not a notification app on my calendar I SF in Palo Alto and preceding time for myself, that is jammed 101? Why do I have to check again? Proak mark possible faults and problems

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